Way to many people just slap on some text on to a shirt and expect it to work.

Actually, this is what I did at the start too. It's ok as you're learning the ropes but you need to start putting a bit more effort into your designs if you want to find a profitable campaign these days.

Playing around with font is a way this can be achieved. After a while you'll familiarise yourself with some font groups that work.

Compare the two below texts,

1. Plain and simple text

Screen Shot 2015-04-28 at 11.15.19 am

2. A bit Fancy

Screen Shot 2015-04-28 at 11.15.25 am

Which do you think is more wearable?

Number 2 Right?

Over time you'll get better at this. For now, watch the video below and see how simple it is to make the second design. Trust me, it's easier than you think!


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Written by Mateen