This is an interesting topic and I’m sure there are a variety of opinions across the board.
I’ve mentioned it somewhere before how I’m experimenting with Instagram as a side project to see if it has any potential. It’s been about 10 days since I first started and my account has 2500 followers already!
It’s still a far cray from where I want it to be but the key here is consistency. Just continuously posting great content and implementing little marketing techniques here and there.
When I first started with Instagram I sat down for a while and brainstormed a bunch of niches I wanted to get into. I will tell you straight up I’m a newbie when it comes to Instagram BUT I do know a thing or two about profitable niches.
You can’t just start an account or blog about any niche and hope to make money. You need to look into it for a while and question whether anyone in the world will benefit from accessing the visitor base your building. If you’re making a blog or Instagram account about drawing or art, how are you going to monetise it? Are there people and companies out there that will pay for their art to be displayed? Maybe, but personally I can’t think of many. You don’t want to rely on big companies like Derwent and Fabre-Castel to sponsor your posts. That rarely happens.
What if we look at mens fashion. Are there a lot of people and companies out there that would benefit from reaching out to your audience base? YES. There are a tonne of fashion bloggers that will pay for sponsored posts. There are a tonne of watch, shoes, socks, jocks, suit, shirt, modelling companies that would benefit from that audience base.
You don’t want to just rely on big companies approaching you. There needs to be a healthy market for it. If you have a Mercedes Benz page, who would benefit from it? Mercedes Benz dealers? Maybe, but there aren’t as many Mercedes Benz dealers out there as there are mens clothing or general fashion companies.
Another good one is entrepreneurship. You can’t go wrong there. It’s probably one of the biggest, most profitable niches in Instagram. I’ll pay instagramers money to advertise my eBooks. I’d happily pay up to $200 for a post even more if I feel it’s worth it. I can assure you there are a LOT of people like me. People that want to market their blog, their books, their products, their seminars, their events, etc.
Some people make over $1,000 just for a single post on their Instagram! I don’t know how much someone like Kim Kardashian would get but it would be a LOT.
Bottom line, don’t just start an Instagram account about anything. Think for a while and do some research on competitor Instagram accounts. Are they continuously ‘shouting out’ other Instagram accounts? If so, they probably have a healthy stream of orders coming in.
Just something to think about if you ever get into this venture.
– Mateen
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Thanks for the thoughts!
I have an instagram account with 10k followers.. Could you please give an advice where can I find an advertisers to make some monetising? Maybe some blogs or forums or some special places where advertisers searching bloggers..
Thanks!
Don’t worry about monetising until you have 50k+ followers. If you want to monetise now, maybe try contacting blog owners like you said or direct messaging instagram accounts that are in your niche?
Hi, I’m stuck on the niche for my health instagram. I was thinking paleodiet, glutenfreediet, or healthfoodsoftheworld but can I monetise these? Are they too specific? Can I get enough content for them? Can you suggest a few niches I could try? Do I have to be specific? Thank you so much!
There needs to be a balance of being specific and having enough traffic. What about paleo diet for pregnant women? or Raw vegan bodybuilding?
You can always get enough content but it’s worth checking adwords keyword planner to see if there’s enough traffic for it first.
All I can say is I hate Instagram 🙂
Keep building your followers though!
Hey! Awesome post! I also started experimenting with Instagram. I would like to know, what do u think about this – is it really possible to sell t-shirts on Instagram (from teespring indeed) of one of the dog breed? And how do u think it has to be done if so?
You’d be better trying Instagram advertising to test the waters instead of spending all that time and effort to see if it works. personally I’ve never tried so I’m not the best to ask! Maybe pay a current dog breed page to post your t shirt and see what happens. If you like the results you can try make your own page, if not, ditch the idea.